This week’s coding adventure at Sailthru was fairly similar to last week, but my workload was much more varied in terms of coding HTML emails vs. actual programming (i.e. using Sailthru’s scripting language, Zephyr). I spent quite a bit more time digging through Sailthru’s dev docs to find solutions to programming challenges in order to add content and user data to a variety of email templates. Continue Reading…
Monthly Archives: April 2013
codeblog: wait, i think i got this
After last week’s “slice fail” and general spinning of wheels at Sailthru, I felt quite a bit more comfortable coding up html emails this week, which was the bulk of our workload.
We learned a key lesson last week, that it’s always better to code emails fresh and not rely on any kind of quick fix html export. With that in mind, I dug into the code with purpose and I was actually able to churn out two solid templates in a much shorter time than the last full template I attempted. Although it was still a pretty tedious process, I definitely felt like I was getting the knack for it and picking up some little tricks along the way. In fact, I even surprised myself when I was able to quickly dig into someone else’s rather messy code and handle a few quick fixes for an account manager who was in a time crunch. While I don’t see myself wanting to code html emails all the time, I do like being able to chalk it up as a useful arrow in my quiver of web dev tools. Continue Reading…
codeblog: slicing & dicing….and breaking html emails
This past week at Sailthru was all about digging back into the painful process of coding HTML emails.
First the rough spot….one of the key lessons for this week is all about coding from scratch vs. using some kind of pre-baked code or using exported code from a program. The latter can be helpful, but it’s never a panacea in the world of web development. I knew this, but now I know it even better. Continue Reading…